There was a time when buyers who wanted to purchase a car had very little information available. They had to go from one showroom to the other making inquiries and personally investigating what car was suitable for them and which one they could buy. It was often a lengthy and tedious process, and it took the customer a long time before he finally got hold of a car that was suitable for him. But this process has been made easier with the growth of the Internet and the constant development of customer friendly websites. The car dealers have realised that online marketing has become all important these days and thus they put in the efforts to maintain a strong presence on the Internet. The buyers can browse around on the Internet and look at the options of all the cars that are available with a particular seller or manufacturer. The specifications of the vehicle can also be found on the website along with a list of the additional parts that can be fitted. The price of the vehicle as well as the cost of the extra fittings is given on a lot of websites. In case the price is not given, there is a section where the buyer can ask for a quote from the sellers. Some of the sellers respond online while others send an e-mail to the buyer. There are other dealers who directly call the customer and speak to them. The most important thing for a customer is the quality of the service or the product and without the quality guarantee one cannot to rely on the service provider. The facility of getting online quotes ensures that buyers can usually browse through the options offered by many sellers in a short time. They can compare prices and discounts and see which one suits them the best. Therefore, the buyers are now in a position to make their purchase quickly and the sellers are able to sell more...
